REACH & FREQUENCY. Capturing Urban Audiences.With the ever evolving media scene, outdoor advertising remains strong in delivering your message across to the urban audience. Outdoor advertising is present 24/7 and communicated to all demographics regardless of their language, nationality or age group. It is a highly visual and creative media that leaves a long lasting impact when strategically executed. As people become increasingly mobile, and as commuting is a daily routine for most, outdoor advertising provides an unchallenged presence for brands.
ACTION. ReactionOutdoor advertising is an excellent influencer of purchase decisions. Point-of-sales planning provides you the possibility of informing your target audience of the latest offers. At the right place, and time. With mobility being one of the most outstanding trends in recent years, out-of-home becomes even more influential as it is the most effective media to reach an audience that is constantly on the move.
PERFECTION. Quality through maintenance
Our business model, invented by Jean-Claude Decaux in 1964, finances our services through advertising. But not just any advertising: when we invented the 2m² format, we proved that effective advertising was not just a matter of scale. By focusing on the location of our street furniture, allows us to bring clients the best impact advertising and environment for brand communication.